Introducing the Rimmel London Lasting Finish Primer, designed to deliver a hydration boost for an impressive 48 hours thanks to its biopeptide-rich formula. It helps to hydrate deeply, giving your skin a plump, youthful look and gradually reducing the visibility of fine lines. Its lightweight and refreshing texture immediately enhances dull skin, resulting in a natural and radiant glow. This primer lays down a flexible and silky base, perfect for ensuring your makeup stays impeccable throughout the day.