Maintain the allure of your stunning blonde between salon appointments using John Frieda Salon Blonde Platinum Tone Toning Treatment. This product is expertly crafted to rejuvenate light blonde shades, ensuring they retain a radiant, salon-worthy appearance right in your home. With a light pigment application, it effectively combats unwanted yellow tones while revitalizing the hair's color and vibrancy. Beyond mere toning, this innovative formula also fortifies hair strands, minimizing breakage by up to 97%*, giving your hair a healthy, silky shine. Key features include: a Protein-Peptide Complex for added nourishment, adjustable intensity depending on how long you apply it, and noticeable effects in just 2 to 5 minutes. It's an easy, one-step process that requires no mixing and minimizes effort. The toning results can last for up to 4 washes. The vegan-friendly formulation is free from silicones, ammonia, and peroxide, making it safe for both color-treated and natural hair (although not intended for gray coverage). This product is developed, tested, and favored by expert colorists. *In comparison to standard shampoos.