ALCANTARA presents the L'UOMO URBAN crystal, a hair sculpting and shaping gum designed specifically for men. This product features a blend of natural clays and resins, offering a flexible yet firm hold that looks effortless. Infused with provitamin B5, it helps to lock in moisture within the hair fibers for enhanced hydration. It is user-friendly, enabling a variety of styling options. To achieve different finishes, apply to damp hair and style accordingly. For blow-drying, use on wet hair and dry to assist in shaping and managing your preferred appearance. For a more defined look, apply to dry hair.