Johnson's Baby Cottontouch Bath Gel is designed specifically for the gentle cleansing of infants, including newborns. Its formulation creates a soft lather that effectively washes while safeguarding fragile skin right from the start. Made with authentic cotton and developed alongside dermatologists, this body wash is both hypoallergenic and pH balanced, making it ideal for sensitive baby skin. The gel is free from dyes, phthalates, sulfates, alcohol, and soap, ensuring a mild experience that’s soothing to the eyes with our unique Cry No More formula, which helps to keep bath time enjoyable. To further enhance moisture retention, using the accompanying lotion from the Cottontouch line is recommended after the bath. This bath gel is suitable for newborns and is designed to reduce allergy risks, rinsing off quickly without leaving any residue behind.