Introducing the VELVET edition of ROUGE lipstick from BOURJOIS. This luxurious lip product glides on effortlessly, delivering a whisper-soft touch. Once set, its rich color remains intact without fading. The smooth formula envelops the lips, offering a sensation akin to not wearing any lipstick at all. Experience the freedom of a vibrant matte finish that won't dehydrate, all packaged in a long-lasting liquid format. Make sure to have this in your makeup collection for when you want to elevate your look! Key features include: a plush foam applicator, vibrant and comfortable matte shades that endure for up to 24 hours, a formula infused with 1/4 high-quality pigments for a bold and deep hue, and an ultra-soft texture designed to provide a velvety finish that feels like second skin. Enjoy all-day wear without any dry discomfort!